Software Vendor Adopts the Speech Application Language Tags 1.0 Standard
Bergisch Gladbach, July 21, 2004: VoiceObjects AG, the software provider for developing voice-operated telephone services, is joining the SALT Forum and adopting the Speech Application Language Tags (SALT) 1.0 standard. This underlines the company's strategy of embracing open standards. The leading global Voice Application Management System (VAMS), VoiceObjects Factory, supports both VoiceXML and SALT, the two standards for voice-operated applications. As the only solution of its kind, VoiceObjects Factory software includes a voice application server and a desktop with an integrated development environment as well as functions for administering content management.
"By joining the SALT Forum, we are demonstrating our commitment to offer a Voice Application Management Platform for all the speech platforms available on the market while pursuing a one-for-all approach," said Tiemo Winterkamp, Vice President for Strategy & Market Research at VoiceObjects. "VoiceObjects Factory users can thus develop their voice applications independently of their choice of a specific speech platform. At the same time, joining the Forum also means we are pushing ahead with our efforts to create multimodal applications. Here, SALT provides the ideal complement to the XHTML and VoiceXML (X+V) recommendations from the W3C," Winterkamp explained.
VoiceObjects Factory allows companies, public institutions, and telecommunications providers to set up and run their voice-operated telephone services simply and economically. As with web application servers – and this is unique in the world today – VoiceObjects Factory's voice application server generates personalized voice applications for each and every caller. This personalization increases the usability of automated telephone applications considerably. Because personalized applications use already known business data, desires, and preferences of their users, they are optimal for handling routine telephone calls and transactions, truly taking pressure off the call centers. This is in strong contrast to rigid conventional telephone applications. More flexible applications always open up a comfortable and ever-ready communications link to e-business applications, helping promote Mobile Business. Altogether, this opens up possibilities for new business models for marketing content, products, and services using Voice Commerce.
